Juniper Mist Asset Visibility

The Juniper Mist Asset Visibility subscription service makes it easy to find key assets and people using detailed location analytics. Patented virtual Bluetooth® LE (vBLE) technology integrated into Juniper Access Points that also deliver Wi-Fi network service allows customers to use the same mobile infrastructure for resource visibility and tracking. vBLE and machine learning in the Juniper Mist cloud architecture deliver in-room and zone-level accuracy for objects that contain a Bluetooth® LE asset tag and mobile devices with Bluetooth radios.

Our API-first approach offers zone analytics for in-house and third-party developers, enabling better real estate planning and understanding of customer flows through your business venue. Asset Visibility is one location service we offer; the others are User Engagement, Contact Tracing, and Premium Analytics.

Key Features

  • Improve product placement based on traffic patterns
  • Optimize staffing resources to accommodate demand
  • Find assets quickly
  • Maximize real estate usage

Features + Benefits

With our standards-based Bluetooth® LE services, you can easily locate key human resources such as nurses, security guards, and sales associates.

You can also track important assets containing Bluetooth® LE tags, such as IV pumps, forklifts, and other high-value items.

Deploy cost-effective location services using Juniper Access Points with an integrated, patented, dynamic 16-element directional antenna array that exchanges and correlates Bluetooth® LE signals in software.

Combined with our unsupervised machine learning, this unique vBLE solution enables enterprises to deliver asset visibility solutions at scale and at minimal cost.

The service provides you with access to 100% open APIs and the Juniper Mist SDK for full automation and seamless integration with external applications.

The Juniper Mist SDK is available for iOS and Android.

Our Asset Visibility service includes base capabilities for analyzing up to 30 days of data, simplifying the process of extracting actionable insights from your enterprise network.

Access weekly schedules of repeat visitors (customer or employee) and then properly align your support resources or introduce enhanced premium services.

A Magic Quadrant Leader

For the third year running, the 2024 Gartner® Magic Quadrant™ for Indoor Location Services report names Juniper Networks a Leader. Gartner once again recognizes Juniper for our Completeness of Vision and Ability to Execute.
See why we're a Leader


Veterans receive proper care through wireless with Mist AI. The U.S. Department of Veterans Affairs’ Orlando VA Medical Center (VAMC) serves more than 400,000 veterans across a brand-new 65-acre, 1.2 million square-foot facility. As a state-of-the-art medical center, the Orlando VAMC is constantly looking for innovative ways to leverage technology to deliver a high-touch experience to patients, guests, and staff.

Download the story

Orlando Veterans Image

Services in the Juniper Mist family

Screenshot of Juniper Asset Visibility cloud service

Asset Visibility

Asset Visibility makes it easy to find key assets and people, with detailed location analytics always at your fingertips.

Technical Features
  • Improve product placement based on traffic patterns
  • Optimize staffing resources to accommodate demand
  • Find assets quickly
  • Maximize real estate usage
Currently viewing
Image depicting Juniper User Engagement cloud service

User Engagement

User Engagement uses virtual Bluetooth LE (vBLE) array technology and cloud-based machine learning to drive down deployment costs and improve the accuracy of real-time indoor location services, from wayfinding to location-based proximity notifications.

Technical Features
  • Implement new wireless services, such as indoor navigation and proximity messages
  • Drive customer behavior with contextual offers
  • Trigger HVAC, security cameras, and other IoT devices based on user location
  • Easily direct employees to available resources such as meeting rooms
  • Share location information with colleagues, family, and friends
Screenshot of MARVIS troubleshooting details

Marvis VNA

Marvis, the first AI-Native virtual network assistant, optimizes user and operator experiences with proactive actions and self-driving network operations. A natural language conversational interface provides simple and seamless interactions, making Marvis an integrated member of any IT team.

Technical Features
  • Faster issue resolution by reducing mean time to resolution/innocence (MTTR/MTTI)
  • Greater network insights with minimal human effort by correlating data to draw informed conclusions
  • Proactively identify and resolve issues before they impact end user experiences
  • Enhanced network visibility through increased visibility into third-party device performance
  • Quicker support responses by running every Juniper Mist support ticket through Marvis
Want to see every Cloud Services offering?

Why Juniper is outpacing the competition

As you build out your network, check out this wired and wireless LAN comparison guide. See how Juniper, driven by Mist AI, stacks up against Cisco, Cisco Meraki, and Aruba/Hewlett Packard Enterprise.

See Mist AI in action

Join our live demo to see how we deliver the industry’s best access layer experience for wired and wireless networks.

Find Asset Visibility in these solutions

Wireless Access

AI-Native automation and insight, coupled with the agility and reliability of a microservices cloud, deliver optimized wireless access experiences and simplified network operations.

Indoor Location Services

Juniper Mist Indoor Location Services use virtual Bluetooth LE (vBLE) to enable businesses to provide location-based experiences that are engaging, accurate, real-time, and scalable. 

Asset Visibility FAQs

What is Juniper Mist Asset Visibility?

Juniper Mist Asset Visibility is a cloud service that enables the indoor location tracking of assets and resources. It leverages standards-based Bluetooth® LE technology to provide highly accurate location information.

Who should deploy the Juniper Mist Asset Visibility service?

Customers wanting to track key assets and personnel in their environments should use Asset Visibility to find real-time, highly accurate location information about those resources. To do so, they can use their existing Juniper Access Point infrastructure, with no need to deploy any new hardware or overlay networks.

How do I deploy Juniper Mist Asset Visibility?

You simply subscribe to the Asset Visibility cloud service on a per-AP basis.

How accurate is Asset Visibility in tracking assets and resources?

Using our patented virtual BLE (vBLE) beacons/tags, the service delivers location accuracy of 1 to 3 meters.

Does Juniper Mist Asset Visibility offer programmability and integration options?

Yes, the platform is 100% programmable, using open APIs for full automation and seamless integration with your external applications and complementary products. The APIs provide the capability to invoke actions based on user or external events, as well as to use the cloud-native webhook framework.

Can a customer use Asset Visibility together with the Juniper Mist User Engagement service, which delivers location-based user experiences?

Yes, both services can be enabled at the same time via controls in the Juniper Mist dashboard.

How does Juniper Mist utilize machine learning for location accuracy?

Juniper Mist machine learning operates across distinct end-user devices, gathering location estimates from them, detecting RF characteristics based on the input, and constructing specifically tailored path-loss formulae. Our AI learning system continuously and automatically adapts the path-loss formulae to account for different devices and dynamically changing RF environments, allowing the system to maintain precise and up-to-date location information.

Gartner, Magic Quadrant for Indoor Location Services, Tim Zimmerman, Annette Zimmermann, Nick Jones, 28 February 2024

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.