Virtual Retail Summit
Unveiling the Hidden IT Challenges
The retail industry is witnessing a digital revolution, rapidly changing the way businesses operate and interact with customers. As technology becomes an integral part of the retail landscape, retailers are facing various IT challenges that are critical to sustain revenue growth, optimize operational efficiency and increase market share in a hyper competitive marketplace.
In today’s retail landscape, providing a seamless shopping experience across diverse channels is essential. Retailers are focusing on integrating various sales and communication channels to ensure a unified and consistent customer journey. The emergence of smart stores, achieved through the convergence of IoT, analytics, location services, and AI, aims to connect customers, staff, and technology for personalized experiences, real-time engagement, efficient service, and operational efficiency. However, this journey presents challenges like data management, security, and the need for flexible, agile, and scalable networks that also address the threats of cyber-attacks, for robust data protection, regulatory compliance, and cybersecurity enhancements to uphold trust and avert breaches.
Join us for an enlightening session as we unlock the potential of IT in retail and uncover strategies to address the complex challenges that lie ahead. Hear from our retail customers and Juniper experts on how to leverage technology to improve retail business outcomes.